Adorable Bees Baby Wear Logo

This is a logo I designed for my concepts class at college. The brief was to make up a company and a logo that uses your initials. Mine are A.B. so I came up with Adorable Bees, a baby wear company. The idea was to make the logo out of the letters of your initials (no colours, just black and white). Both words in the name of the company had to be represented visually in the logo. So mine uses a lowercase 'a' for the bee's body, which joins onto an uppercase 'B' for the wings. Obviously the 'bees' part of the name is represented and then the 'adorable' part is represented in the eye. I initally had 'Angry Bees' with a tilted cresent for the eye but I couldn't really see how any company would call themselves 'Angry Bees'. lol.

I am quite happy with the result and wouldn't mind even using this for myself somewhere down the track. Who knows? Although when I handed it in, my teacher was a little iffy about the clarity of the 'a'. I think I may have gone a little too detailed for this assignment and I wasn't too sure of how easily the letters were to be identified. Oh well.

Initial ideas were sketched on paper then recreated in Illustrator. The whole thing was done in probably a couple of days but over about a week or two.